Monday 13 November 2023

Twitter Is My New X

 The Evolution of Twitter to X


What is this so called “X”? Who created it? What is it for?

Many questions that I can give you the answers to.

Firstly, X, formerly known as Twitter, was created in March 2006 by Jack Dorsey, Noah Glass, Biz Stone and Evan Williams. In October 2022, the billionaire Elon Musk bought Twitter and rebranded it to ‘X’ as in April of this current year 2023.


X is typically known for its aspect of microblogging, where persons would share their opinions, questions, entertainment, etc. Similar to this blog I am writing right now, except in shorter sentences and limited characters.  

Back when X was called “Twitter”, you’d quicker hear people calling a post a “tweet”. As of current, some continue to call it this but others do not, although X still uses it to identify the feature.

I for one still refer to posts as tweets. It puts a nice ring to my ear.




Features of X include:

  • Posts (Tweets) & Re-posts 
  • Spaces
  • Fleets
  • Bookmarks
  • Shops
  • Live Shopping 
  • Tip Jar
  • Lists
  • Etc.


My Personal Experience with X

I personally do not use this platform often, so I am still figuring out how to use the different tools. I originally installed the app to my android back in September 2021, solely because I was curious to understand what the platform was truly about.

Now, I simply use it to read tweets posted by my favorite celebrities. Others may find this platform easy to use but if you are like me that find it a bit confusing, the 5-minute video below should help start you off.

https://www.youtube.com/watch?v=8wOtMBkJQMg


In addition, if you are new to the platform, pay attention to the restrictions and limits.

Here is a link to X’s Help Center about X limits.

https://help.twitter.com/en/rules-and-policies/x-limits

The Best Ways You Can Use X

  • You can use X to share your opinions, accomplishments, questions, memories and more (tweets & re-tweets).
  • You can use the platform to keep up with your favorite idols, celebrities, entertainment and worldwide news.
  • You can use the platform to discover new things (interests, people, businesses, shops, recipes, hobbies and more).
  • If you have a large number of followers and high engagement rates you can use the platform’s monetization feature to make money. 


The Best Ways Business Owners Can Use X

  • Brand Building (Use X tools to search and gather information regarding your competition and other brands. Use X tools to customize your business profile and content.)
  • Create a Following (Gain followers that you can engage with. Create a community for your brand and business)
  • Marketing Tool (Take full advantage of the platform and all that is has to offer to market your business products, services and brand.)
  • Engagement Tool (Connect with regular and potential customers through your tweets and posts. Show users that you are not just a business person but you also see the world through their eyes.)

Here is a link to a guide on how you can increase your followers on X.

https://business.twitter.com/en/blog/how-to-increase-twitter-followers.html

 

What makes this platform special?

In my opinion, X is not my favorite platform to use. I believe it is more beneficial in the Business spectrum of things than for personal use. In the microblogging world, I prefer to use sites such as Pinterest, Instagram and Blogger. However, the fact is, X is still unique and a preference for others.

From the design, to the layout of the numerous features, even the rules and limitations are unique and customized in a way it makes it inimitable.  

All in all, you should give the platform a try and maybe post a tweet a two on how your X journey goes!

 

~Naomi Browne


References

“Understanding X Limits | X Help.” Twitter, Twitter, help.twitter.com/en/rules-and-policies/x-limits. Accessed 13 Nov. 2023.

 “How to Increase X Followers: A 101 Guide for Brands.” Twitter, Twitter, business.twitter.com/en/blog/how-to-increase-twitter-followers.html. Accessed 13 Nov. 2023.

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